I was talking to a friend about being overwhelmed with how to market my private coaching company. There is literally so much information out there. What do you read, watch, do?
I actually thought, is it worth it? I have a full-time job, why am I putting myself through this? Then I was reminded why I was doing it.
I’d like to say life has been easy. It isn’t easy for anyone. So, I took a step back. I never thought I’d be on this journey. I, like plenty of others, have had good times and bad times. I’ve learned a lot about myself and I continue to learn. Not just about me but those around me. Where I started, where I am now.
I never thought I’d even contemplate starting my own business. So why the wobble? I’m scared. I’m scared of not understanding enough about marketing, I’m scared at having to put in my first accounts at Companies House and HMRC (I’ve now done this!), I’m scared that it will impact on my family, I’m scared that it’ll impact on my day-to-day job and I’m scared that I will become too busy that I’ll lose my authenticity.
There I’ve said it! I’m not letting that stop me.
I feel better already. There are plenty of people who want me to succeed and will help me. I’ve learned before and I will continue to learn. However, I will not let my fear hold me back. I’ve done that before.
My commitment is to help others, however to look after my own wellbeing as best as I can.
The purpose of me setting up my coaching company was because I know how it can help others to have that headspace, as it helped me. If I get super busy, I know of other coaches who I can signpost to that I trust. I have also met a marketing expert who is authentic who will help me when I ever get to that point.
I’m in no rush. I can take it one step at a time, ask for help when I need it. Not let fear hold me back, but let it drive me. What’s the worst thing that can happen? If it doesn’t work and I don’t continue with the business. Not the end of the world.
Anything worth having doesn’t come easy – work hard but don’t forget to play and laugh hard too. If you want success, you need to put in the time and effort.
I would like to ask the question of you.
What’s your dream?
If you have one, what’s your first step to making it a reality?
Anything is possible, the world is your oyster. Live your best life and try and enjoy every moment you can.
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